- This event has passed.
December 3, 2025 – December 5, 2025
With the increasing competition for students and the need for campus programs and facilities to support student success, marketing has become an increasingly critical competency of higher education professionals. The Collegiate Marketing Institute joins campus recreation, college union, and student activities professionals to share best practices and trends in campus marketing! This event unites people in sharing lessons in how to tackle the challenges of being a successful marketing professional in today’s competitive higher education industry.
A collaborative event produced by NIRSA and ACUI, two higher education associations with a common goal of building healthy campus communities, this event is valuable for both experienced marketers and those new to the field.
Schedule
Please find a full schedule online now. Additional details will be added as content is finalized.
Registration
As this is a partner event, ACUI members will need to register through the NIRSA website. After completing regisration, please use the promo code “MKT25_ACUIMB” during checkout to secure the member rate.
Early (through October 22)
- Member: $620
- Nonmember: $775
- One-Day: $330/$429
Regular (October 23–November 20)
- Member: $720
- Nonmember: $875
- One-Day: $430/$559
Travel & Lodging
Hotel
The room block is ready for you to start making reservations! To receive the discounted rate, you may either call the reservations line at 1-800-HILTONS and mention the NIRSA – Collegiate Marketing event (or group code 901), or you can easily book online within the block.

